Wise Years Living

Privacy Policy

Wise Years Living

Effective Date: September 28, 2026
Last Updated: October 2, 2026

Wise Years Living respects your privacy and is committed to handling personal information responsibly, transparently, and securely.

This Privacy Policy explains how Wise Years Living (“Wise Years Living,” “we,” “us,” or “our”) may collect, use, disclose, retain, and protect information when you visit https://wiseyearsliving.com, subscribe to our emails, contact us, interact with embedded content, use downloadable resources, or otherwise use our website and related services.

Because privacy laws and technology practices vary by location and can change over time, certain rights and obligations described in this Privacy Policy apply only where required by applicable law.

1. Who We Are

Wise Years Living is an informational website created primarily for adults age 50 and older, as well as family members, caregivers, and others interested in healthy aging, technology, safety, retirement, travel, money, and everyday living.

Website: https://wiseyearsliving.com

Privacy and general inquiries: contact@wiseyearsliving.com

You may also contact us through the Contact page on our website.

2. Scope of This Privacy Policy

This Privacy Policy applies to information collected through Wise Years Living, including our website, forms, email signup features, newsletters, downloadable resources, analytics tools, embedded content, and advertising or affiliate features when enabled.

It does not govern the privacy practices of independent third-party websites, platforms, or services that you visit through links from Wise Years Living.

Those third parties operate under their own privacy policies and terms.

3. Information We May Collect

The information we collect depends on how you use Wise Years Living.

Information You Provide Voluntarily

You may provide information such as:

  • Your name
  • Your email address
  • Information submitted through a contact form
  • Information submitted through a newsletter or resource signup form
  • Questions, comments, or other information you voluntarily send to us
  • Information included in comments if commenting is enabled

Please do not send highly sensitive personal or security information through ordinary forms or email unless it is necessary and appropriate.

In particular, do not submit:

  • Passwords
  • PINs
  • Authentication or backup codes
  • Passkeys
  • Social Security numbers
  • Full financial account or payment-card numbers
  • Medical records
  • Cryptocurrency private keys or seed phrases
  • Other highly sensitive credentials

Information Collected Automatically

When you visit Wise Years Living, certain technical or usage information may be collected automatically by us or our service providers.

Depending on the technologies in use, this may include:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Approximate geographic region
  • Referring website or source
  • Pages viewed
  • Date and time of visits
  • Session information
  • Interaction data
  • Cookie identifiers
  • Advertising or analytics identifiers
  • Other technical information needed for security, analytics, performance, or website operation

We seek to collect only information reasonably necessary for legitimate website purposes.

4. How We Use Information

We may use information to:

  • Operate and maintain Wise Years Living
  • Provide requested resources or downloads
  • Respond to questions and contact requests
  • Manage email subscriptions
  • Send Wise Years Living newsletters and informational updates
  • Improve website content and navigation
  • Improve accessibility and usability
  • Measure website traffic and content performance
  • Understand general reader interests
  • Detect spam, fraud, abuse, and security threats
  • Maintain website and account security
  • Troubleshoot technical problems
  • Support advertising where enabled
  • Support affiliate programs where used
  • Maintain appropriate business and administrative records
  • Comply with applicable laws and legal obligations
  • Protect our rights, users, website, and services

We do not use personal information for purposes materially unrelated to those described here without providing additional notice where required.

5. Legal Bases for Processing

For visitors in jurisdictions where a legal basis for processing must be identified, including the European Economic Area and the United Kingdom, our processing may rely on one or more of the following bases where applicable:

Consent

We rely on consent where required for activities such as:

  • Email marketing
  • Certain analytics technologies
  • Personalized advertising
  • Certain non-essential cookies or similar technologies

Where processing is based on consent, you may withdraw that consent where applicable.

Performance of a Request or Agreement

We may process information when necessary to provide something you requested, such as:

  • Providing a resource or service you requested, where this basis applies
  • Delivering a requested checklist or resource, where this basis applies
  • Managing a subscription you initiated, where this basis applies

Legitimate Interests

We may process information when reasonably necessary for legitimate interests such as:

  • Operating and improving Wise Years Living
  • Understanding website performance
  • Protecting our website and users
  • Preventing spam and abuse
  • Maintaining service reliability

Where required, we consider those interests against the privacy rights and interests of users.

Legal Obligations

We may process information when necessary to comply with applicable law, legal process, regulatory requirements, or valid government requests.

6. Contact Forms

Wise Years Living uses website forms to allow visitors to contact us.

Our contact forms currently use WordPress-related form technology, including WPForms.

When you submit a contact form, information may include:

  • Name
  • Email address
  • Subject
  • Message
  • Technical information needed for security or spam prevention

We primarily use this information to:

  • Respond to your message
  • Maintain appropriate records
  • Protect against spam and abuse
  • Operate the website

Information submitted through a form may be stored in website systems and/or transmitted to us through email.

Hosting, email, security, form-processing, and other technical service providers may process information as needed to provide their services.

7. Email Newsletters, Free Resources, and MailerLite

Wise Years Living uses MailerLite to manage email subscriptions, signup forms, automated email delivery, and newsletters. Requesting a free resource does not by itself mean that you have agreed to receive marketing emails; we will send newsletters when you have signed up for them or another applicable basis permits us to do so.

If you subscribe or request a free resource, information processed may include:

  • Email address
  • Name, if requested
  • Date and source of subscription
  • Signup form or subscriber group
  • Confirmation or subscription status
  • Email delivery information
  • Unsubscribe status
  • Email opens or link interactions if tracking is enabled (open tracking can be imprecise)
  • Other information voluntarily submitted through a signup form

We may use this information to:

  • Deliver requested resources
  • Send Wise Years Living newsletters
  • Send practical informational updates
  • Manage subscriber preferences
  • Maintain subscriber records
  • Monitor email delivery
  • Understand general newsletter engagement
  • Improve our email communications

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in those emails. You may still receive a message needed to complete a request you made.

Unsubscribing from marketing emails does not necessarily require us to delete every record immediately. We may retain limited information when reasonably necessary to honor your unsubscribe request, maintain suppression records, prevent abuse, or comply with applicable law.

MailerLite processes information according to its own privacy and data-processing practices.

8. Comments

If comments are enabled on Wise Years Living and you leave a comment, we may collect:

  • Information entered in the comment form
  • IP address
  • Browser user-agent information
  • Other information used for spam prevention and moderation

Comments that are approved may become publicly visible.

If Gravatar or a similar profile-image service is enabled, an anonymized representation derived from your email address may be sent to that service to determine whether you use it.

Do not place private, financial, medical, security-sensitive, or confidential information in public comments.

9. Cookies and Similar Technologies

Wise Years Living and service providers may use:

  • Cookies
  • Pixels
  • Tags
  • Local storage
  • Web beacons
  • Similar technologies

These technologies may support:

Essential Website Functions

Examples include:

  • Website security
  • Fraud prevention
  • Session management
  • Basic website functionality
  • Remembering necessary preferences

Analytics

Analytics technologies may help us understand:

  • Page views
  • Traffic sources
  • General usage patterns
  • Device and browser information
  • Content performance

Email and Forms

Certain technologies may help manage:

  • Signup status
  • Form operation
  • Email delivery
  • Email engagement

Advertising

If advertising is enabled, cookies or similar technologies may be used for:

  • Ad delivery
  • Frequency control
  • Ad measurement
  • Fraud prevention
  • Personalized or non-personalized advertising where permitted

You can usually manage cookies through your browser settings.

Where consent is required for non-essential cookies or similar technologies, those technologies should be activated only after the required choice. A privacy policy alone does not record or implement that choice. If a consent control is available on the website, you can use it to manage the categories it covers.

Disabling certain technologies may affect website functionality or the availability of certain features.

10. Google Analytics and Google Site Kit

Wise Years Living uses Google Analytics, including through Google Site Kit, to understand website traffic and general usage. Site Kit helps connect and display data from Google services; the collection of website analytics data depends on the Google Analytics configuration.

Depending on configuration and user consent, Google Analytics may process information such as:

  • Pages visited
  • General interaction information
  • Device information
  • Browser information
  • Approximate location
  • Traffic source
  • Session information
  • Technical identifiers

We use this information to:

  • Understand which content is useful
  • Improve website navigation
  • Monitor technical performance
  • Improve reader experience
  • Make informed decisions about future content

Google processes information according to its own policies and terms.

Where required by applicable law, analytics cookies or similar technologies may be subject to consent choices.

11. Advertising and Google AdSense

Google AdSense is not currently enabled on Wise Years Living. If we enable it, we will update this section as needed to describe the advertising partners and choices actually in use.

If AdSense is enabled, third-party vendors, including Google, may use cookies or similar technologies to serve and measure advertisements.

If AdSense is enabled, Google’s advertising cookies may allow Google and its partners to serve ads based on a user’s visits to Wise Years Living or other websites.

Users can manage certain personalized advertising choices through Google Ads Settings at https://adssettings.google.com/. If other advertising vendors or networks serve ads on this website, we will identify them or provide a way to find their applicable choices before they are used.

Depending on our advertising configuration, other third-party advertising vendors or networks may also use cookies or similar technologies.

If additional advertising partners are used, we may update this Privacy Policy or provide other disclosures as appropriate.

Advertising behavior may depend on:

  • Your location
  • Applicable privacy law
  • Consent choices
  • Browser settings
  • Advertising configuration
  • Whether personalized, non-personalized, or limited advertisements are used

Where required, appropriate consent or opt-out mechanisms will be provided.

12. Consent Management in the EEA, United Kingdom, and Switzerland

Privacy and advertising consent requirements vary by jurisdiction.

When required for advertising or other technologies used by Wise Years Living, visitors in the:

  • European Economic Area
  • United Kingdom
  • Switzerland

may be presented with a consent management interface.

Before serving Google ads to visitors in the EEA, United Kingdom, or Switzerland, we will implement the consent management solution required by the applicable Google publisher policies, including a Google-certified CMP integrated with the IAB Transparency and Consent Framework where required. This policy does not replace the CMP or a visitor’s consent choice.

Depending on the applicable rules and available choices, users may be able to manage consent for:

  • Cookies
  • Local storage
  • Analytics
  • Advertising
  • Ad personalization
  • Related data processing

Consent settings and technology may be updated when laws, regulatory guidance, industry frameworks, or provider requirements change.

13. Embedded Content and YouTube

Wise Years Living articles may contain embedded content from third parties, including:

  • YouTube videos
  • Images
  • Social-media content
  • Maps
  • Other external media

Embedded content may behave as though you visited the third-party website directly.

Those services may:

  • Collect technical information
  • Use cookies or similar technologies
  • Measure interactions
  • Associate activity with an account when you are signed in to that service

Wise Years Living does not control third-party privacy practices.

Where practical and appropriate, we may use privacy-enhancing embed configurations.

14. External Links

Wise Years Living may link to:

  • Government agencies
  • Universities
  • Nonprofit organizations
  • Medical or professional organizations
  • Technology companies
  • Retailers
  • Service providers
  • Publishers
  • Other third-party websites

When you follow an external link, that third party’s privacy policy and terms apply.

Wise Years Living is not responsible for the privacy, security, availability, accuracy, or practices of independent third-party websites.

We encourage users to review third-party privacy policies before providing personal information.

15. Affiliate Links and Commercial Relationships

Wise Years Living may participate in affiliate programs, including programs such as Amazon Associates, where applicable.

Some links may be affiliate links.

If you click an affiliate link and complete a qualifying transaction, Wise Years Living may receive compensation at no additional cost to you.

Affiliate partners may use:

  • Tracking links
  • Cookies
  • Attribution technologies
  • Similar mechanisms

according to their own policies.

Where required, affiliate relationships will be disclosed clearly in or near the relevant content.

Participation in an affiliate program does not guarantee a positive review, recommendation, or endorsement.

Our goal is to keep editorial information useful and independent.

16. Service Providers

Wise Years Living relies on third-party providers to operate and maintain the website.

Depending on the services enabled, providers may assist with:

  • Website hosting
  • Domain services
  • Content management
  • Security
  • Spam prevention
  • Analytics
  • Email delivery
  • Contact forms
  • Embedded media
  • Advertising
  • Affiliate tracking
  • Website performance
  • Technical support

Current or potential service providers may include:

  • WordPress-related services
  • IONOS (website hosting provider)
  • Google
  • Google Analytics
  • Google Site Kit
  • YouTube
  • MailerLite
  • WPForms
  • Advertising providers
  • Affiliate networks

The data each provider receives and its role depend on the service and our configuration. We use provider agreements and safeguards where applicable, and some third parties may determine their own purposes and means of processing under their own privacy notices.

17. How We Share Information

We do not sell personal information for money.

We may disclose or make information available:

  • To service providers that help operate Wise Years Living
  • When necessary to provide something you requested
  • When you direct or authorize us to do so
  • To comply with applicable law or legal process
  • In response to a valid governmental or regulatory request
  • To protect our legal rights
  • To prevent fraud, security threats, or abuse
  • To protect users or other people
  • In connection with a sale, merger, acquisition, restructuring, transfer, or similar business transaction if one occurs

Certain analytics or advertising activities may be considered a “sale,” “sharing,” “targeted advertising,” or similar activity under some privacy laws even when no money is exchanged.

If our activities fall within such a definition and applicable law grants an opt-out right, we will provide an appropriate legally required method to exercise that right.

18. International Data Processing and Transfers

Wise Years Living is based in the United States and is accessible internationally.

Service providers may process information in the United States or other countries.

As a result, information may be processed in jurisdictions whose privacy laws differ from those in your home country.

Where applicable law requires specific safeguards for international transfers, appropriate legally recognized measures may be used by us or our service providers.

19. Data Retention

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legitimate operational, administrative, security, legal, and compliance purposes.

Retention may depend on the type of information.

Newsletter Information

Subscriber information may generally be retained while you remain subscribed.

Limited records may be retained after unsubscribe where reasonably necessary to honor the unsubscribe request or maintain suppression records.

Contact Form Information

Contact information and correspondence may be retained for as long as reasonably necessary to respond, maintain records, address disputes, or protect against abuse.

Comments

Approved comments and related metadata may remain available unless removed or retention is otherwise required to change.

Analytics

Analytics data may be retained according to our settings and the applicable analytics provider’s controls.

Security and Legal Records

Certain information may be retained longer if reasonably necessary for:

  • Fraud prevention
  • Security
  • Dispute resolution
  • Legal compliance
  • Enforcement of rights

When personal information is no longer reasonably needed, it may be deleted, anonymized, or otherwise handled according to applicable requirements.

20. Data Security

We use reasonable administrative, technical, and organizational measures intended to help protect personal information.

Measures may include:

  • Access controls
  • Account security
  • Software updates
  • Security monitoring
  • Password protection
  • Multi-factor authentication where appropriate
  • Reputable service providers
  • Backup and recovery procedures

However, no website, storage system, transmission method, or online service can guarantee absolute security.

Users should also protect their own accounts, devices, passwords, and communications.

21. Your Privacy Rights

Depending on where you live and which law applies, you may have privacy rights regarding your personal information.

These may include the right to:

  • Know whether we process personal information about you
  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion of certain information
  • Request restriction of certain processing
  • Object to certain processing
  • Request portability of certain information
  • Withdraw consent where processing is based on consent
  • Opt out of certain targeted advertising
  • Opt out of certain sales or sharing of personal information where applicable
  • Limit certain uses of sensitive personal information where applicable
  • Appeal certain privacy-request decisions where applicable
  • Lodge a complaint with an applicable data-protection authority

These rights are not absolute and may be subject to legal exceptions, identity verification, jurisdictional requirements, or other limitations.

To make a privacy request, contact: contact@wiseyearsliving.com

We may need to verify your identity before completing certain requests.

We will seek to respond within the time required by applicable law.

22. United States State Privacy Rights

Residents of certain U.S. states may have rights under applicable state privacy laws.

Depending on the law and whether Wise Years Living is subject to that law, those rights may include:

  • Access
  • Correction
  • Deletion
  • Data portability
  • Opt-out of targeted advertising
  • Opt-out of certain sales or sharing
  • Limits on certain sensitive-data processing
  • Appeal rights

The availability and scope of these rights depend on applicable law and the circumstances.

Nothing in this Privacy Policy is intended to represent that every U.S. state privacy statute necessarily applies to Wise Years Living.

Where a law applies, we intend to honor the rights that law requires.

23. California Privacy Information

California residents may have additional privacy rights under California law where the applicable legal requirements are met.

Depending on applicability, these rights may include the right to request:

  • Information about categories of personal information collected
  • Information about sources and purposes
  • Information about categories of recipients
  • Access to certain personal information
  • Correction
  • Deletion
  • Opt-out of certain selling or sharing
  • Limitation of certain uses of sensitive personal information

Wise Years Living does not sell personal information for money.

Certain advertising or analytics activities could be treated as “sharing” or similar activity under California law if applicable.

Where California law applies to us and requires an opt-out link or other method, we will make that method available and honor applicable opt-out preference signals. Contacting us by email remains an option for privacy questions and rights requests.

California privacy rights are subject to legal definitions, thresholds, exceptions, and verification requirements.

24. EEA Privacy Rights

If the GDPR applies to the processing of your personal data, you may have rights including:

  • Access
  • Rectification
  • Erasure
  • Restriction
  • Data portability
  • Objection
  • Withdrawal of consent
  • The right to lodge a complaint with a competent supervisory authority

When processing relies on consent, withdrawing consent does not affect the lawfulness of processing that occurred before withdrawal.

Rights may be limited in circumstances allowed by law.

25. United Kingdom Privacy Rights

If UK data-protection law applies, you may have rights including:

  • To be informed
  • Access
  • Rectification
  • Erasure
  • Restriction
  • Data portability
  • Objection
  • Withdrawal of consent where applicable

You may also have the right to complain to the UK Information Commissioner’s Office (ICO) or another appropriate authority.

26. Switzerland and Other Countries

Visitors in Switzerland and other countries may have additional rights under applicable local privacy laws.

Those rights vary by jurisdiction.

If you believe a local privacy law applies to your interaction with Wise Years Living, you may contact us at: contact@wiseyearsliving.com

We will assess valid requests according to applicable law.

27. Global Privacy Control and Other Opt-Out Signals

Some browsers or devices may transmit privacy preference signals, including Global Privacy Control (GPC).

Where applicable law requires recognition of a valid opt-out preference signal, including GPC, we will honor it for the activities and scope covered by that law. The signal does not replace any consent required for cookies or similar technologies.

The effect of a privacy signal may vary depending on jurisdiction, browser, device, and services in use.

28. Children’s Privacy

Wise Years Living is intended primarily for adults and is not directed to children.

We do not knowingly seek to collect personal information from children under 13 in the United States.

In jurisdictions with a different applicable minimum age, we seek to comply with applicable requirements.

If you believe a child has provided personal information to Wise Years Living improperly, please contact us so that we can review the situation and take appropriate action.

29. Automated Decision-Making

Wise Years Living does not ordinarily use personal information to make solely automated decisions that produce legal or similarly significant effects on individuals.

If this practice changes in a way that requires additional disclosure under applicable law, this Privacy Policy will be updated.

30. Business Transfers

If Wise Years Living is involved in a:

  • Sale
  • Merger
  • Acquisition
  • Reorganization
  • Financing
  • Transfer of assets
  • Similar business transaction

information associated with the website may be transferred as part of that transaction, subject to applicable law and appropriate protections.

31. Changes to This Privacy Policy

We may update this Privacy Policy from time to time because of:

  • Changes to Wise Years Living
  • New technologies
  • New service providers
  • Advertising changes
  • Legal or regulatory developments
  • Changes to privacy practices
  • Security requirements

When we make changes, we will update the Last Updated date at the top of this page.

If required by law, we may provide additional notice or request consent before materially different processing begins.

We encourage visitors to review this Privacy Policy periodically.

32. Contact Us

For questions, concerns, or privacy requests concerning this Privacy Policy or Wise Years Living’s privacy practices, contact:

Wise Years Living

Website: https://wiseyearsliving.com

Email: contact@wiseyearsliving.com

You may also use the Contact page on our website.